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Programs

Online BBA in Digital Marketing

online-bba-digital-marketing
Online
Study Mode
Admissions Open
for Jan'24 Batch
3 Years
Program Duration
Zero Cost EMI*

Digital Marketing

About this Elective

This three-year Online BBA in Digital Marketing is designed based on present-day industry requirements for individuals interested in marketing and how it operates. The Bachelor in Digital Marketing includes various digital marketing-related topics like Social Media Marketing, Google AdWords, YouTube Marketing, Google Analytics, and SEO. With this knowledge, learners can organize digital marketing strategies that advertise goods and services on well-known search engines and other social media channels.

They also learn to master all the techniques for getting their websites to appear at the top of Google searches. The Online BBA in Digital Marketing is intended to enhance learners' technical and creative thinking abilities, thus accelerating their careers across key corporate roles in various industries, including marketing, advertising, and public relations.

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Elective Highlights

  • Mastery of tools like Google and Facebook Ads, WordPress, HubSpot, MailChimp, etc.
  • Clinch digital marketing certifications from Google as part of the program
  • Learn every 'Trick of the trade' through sessions by leveraged digital marketers
  • Propose solutions by analyzing real-world situations as a part of project work

Syllabus

Semester 1
  • English
  • Business Management
  • Accounting for Business
  • Introduction to Digital Marketing
  • Business Foundations with Excel
  • Quantitative Techniques for Management
Semester 2
  • Marketing Management
  • Organization Behavior and HRM
  • Cost and Management Accounting
  • Search Engine Optimization and Search Engine Marketing
  • Introduction to Business Analytics
  • Communicative English
Semester 3
  • Managerial Economics
  • Advanced Marketing Management
  • Data Visualization*
  • User Retention and Engagement
  • Environmental Science
Semester 4
  • Macroeconomics
  • Financial Markets and Instruments
  • Social Media Marketing
  • Email and Affiliate Marketing
  • Entrepreneurship
Semester 5
  • Content Marketing
  • Marketing Analytics
  • Web, Mobile, and Social Media Analytics
  • Research Methodology
  • Personal and Managerial Effectiveness
Semester 6
  • Operations Management
  • Strategic Management
  • Campaign Management
  • Information Systems for Business
  • Ethics and Values
  • Research Project**
* Courses which include Practicals (Lab Programs and Exercise)
** Project will be carried out between Sem 5 and Sem 6, but evaluation will reflect in Sem 6

Eligibility

Pass in the (10+2) examination from State Board / CBSE / NIOS / IGCSE/ IB / ICSE recognized by the State or Central Government.

Candidates who are due to appear in the (10+2) examination are also eligible to apply for the Online BBA in Digital Marketing Program.

Fee Plan

Compare and choose a plan that is comfortable for you

Contact
for any query related to the program
Email us at
One time university registration fee during Admission: ₹2,500/-
Examination Fee per year: ₹3,000/-

Exam Fee Per Year for SAARC countries: ₹15000/-


Fee applicable to students from India and SAARC countries only

  • National
  • International

Semester-wise

₹40,000
x 6 Semesters
Total Fees
₹240,000/-

Year-wise

₹80,000
x 3 Years
Total Fees
₹240,000/-
  • Zero Cost EMI
  • EMI options available
EMI options starting at ₹2,500/month*

Semester-wise

$850
x 6 Semesters
Total Fees
$5,100/-

Year-wise

$1,700
x 3 Years
Total Fees
$5,100/-
  • Zero Cost EMI
  • EMI options available
EMI options starting at $300/month*

Learning Methodology

Each course involves approximately 120 hours of learning
Two-way live online audio-video lectures
Pre-recorded audio-video lecture available on the Learning Management System (LMS)
Multimedia content
Interactions through the discussion forum on the LMS
Exhaustive e-content/ printed material for in-depth reference
Self-study activities including assignments, quiz & MCQs, essay-type questions, case study, etc.
Experiential learning methods including individual and group projects

How to Enroll into the Program?

Career Advancement Services

Our dedicated Career Advancement Services team goes above and beyond to facilitate valuable connections between our learners and prospective employers. With an abundance of experience in networking, training, and human resource expertise, we are committed to helping our learners secure lucrative and rewarding job opportunities. Through a well-structured framework, our learners consistently land placements in top companies, thanks to our relentless efforts and commitment to their professional growth.

  • Learner support
  • Mentor support
  • Career support
  • Industry interface
  • Connect To Careers
Receive dedicated support from our learner team who will address your queries and guide you every step of the way.
Access expert guidance on diverse academic topics through our academic mentorship program.
Online mentoring sessions on weekends
Participate in live classes and discussion forums for doubt-clearing sessions with faculty
Receive Expert Counseling Sessions for Informed Guidance on Further Studies
Excel Professionally with Career Mentorship and Development Programs
Gain Valuable Insights on Skills Required to Succeed from Young Entrepreneurs
Boost Interview Success with our Resume Building and Placement Training Program
Enrich yourself with industry insights through online and on-campus guest lectures by corporate leaders
Immerse yourself in practical learning with industry visits for valuable exposure

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The e-hire portal offered by Connect To Careers assists in applying for suitable job opportunities and participating in online interviews
Connect To Careers organizes job fairs organized to connect with top employers
As part of the Connect To Career series, individuals gain access to industry reports through Linkedin Insights and have the opportunity to attend regular webinars conducted by industry professionals, providing valuable insights into the job market

What our learners say

Rhodah Irakiza
Master of Business Administration

I am currently pursuing an MBA in Human Resource Management. So far, the experience has been worth it, especially the LMS, which is user-friendly and gives all the necessary updates. Thank you so much to the entire team behind this.

Phillimon Kalambule
Master of Business Administration

I am pursuing MBA in Marketing & Finance. The faculty and support staff have been truly inspiring and supportive. As a scholarship student, I am geared to make the most of this valuable opportunity. The toolkit of knowledge will help me contribute to the economic transformation of my country. I must say it has been an incredible experience with JAIN Online.

Aquil Samah
Master of Computer Application

After a 27-year career as a Graphic Designer, Faculty, Network Administrator, Web Designer, Trustee, and CEO, I enrolled with JAIN Online to pursue my dream of completing a Master's in Computer Applications. The online format allows me the flexibility to study, complete assignments, and collaborate with my online classmates. I am very thankful that JAIN University offers online degree programs.

Dhruv Jasoliya
Master of Computer Application

I want to express my sincere gratitude to JAIN Online for helping me at every step of my professional career. They provided me with the best possible platform and infrastructure to pursue my career interest. The expert faculty is like family, and JAIN Online is like a second home. Thank you for truly caring about the well-being of the students.

Sweety Rani
Master of Computer Application

My experience at JAIN Online has been wonderful. With the flexible learning method, I am able to work as well as take up an MBA degree. The all-time support and motivation of the faculty members have enlightened me throughout this learning journey.

Mugerwa Brian Mark
Master of Business Administration

Studying at JAIN Online has given me enough experience because students from different countries have different cultures, enabling me to learn from them. Secondly, the tutors are very approachable and available to answer any questions.

Pankaj yadav
Master of Business Administration

I'm pleased to associate with JAIN Online for my MBA program. The faculties were extremely supportive and the learning materials made it very easy for me to understand various concepts. I'm glad I chose them for my academic success.

Komal Parmar
Master of Computer Application

I was looking for a convenient and flexible option to pursue my MCA program and came across JAIN Online. The learning system is neatly organized. The faculty and the program manager are extremely supportive and polite.

Avinash Gaikwad
Master of Business Administration

The MBA program at JAIN Online is excellent. The Engage student community has provided a platform for multiple networking opportunities. I've been able to apply what I've learned to the real-life scenarios.

Hiring Corporates

Frequently Asked Questions

Is the online degree program offered by JAIN (Deemed-to-be University) UGC entitled?

Yes, the University is entitled by the University Grants Commission (UGC) to offer online degree programs. Additionally, our MBA and MCA programs are approved by AICTE.

How many credits does the program have?

Undergraduate Program - 132 credits

Postgraduate Program -90 credits

(1 Credit = 30 Learning hours)

How will I be notified about the admission confirmation?

Our admission office will contact you about your admission status via your registered email or phone number.